Transforming
SRS Distribution
para Latinos'
Social Presence
Greative
Z
innovation
Latin
American Summary
Purpose
Cutting-edge trends and technology will transform your presence
Revitalizing
Your Visual
Touch
Create content to resonate with Latino audiences nationwide.
embracing
Presence
Our strategy will breathe new life into your social media presence
Why trends
and technology?
Staying Ahead of the Curve
Connecting with Your Audience
Maximizing Your Reach
Data Driven Insights
Showcasing Industry Leadership
Incomplete "About Us" Description
Focus on Products, Services,
Workshops over People
Fake Spam Reviews
Cover image fails to grab attention
Lack of Culturally Relevant Content
Facebook First Impressions:
What's Holding You Back?
Generic, Not Audience-Specific
Absence of Cultural References
Lack of Focus
on Latino Engagement
Language Barrier
Limited Use of Features
Images and Videos Don't Stand Out,
doesn't capture attention
and stop scrolling
Weak Facebook Page Presence
One-way Communication
Focus on Products, Services,
Workshops over People
Limited Interaction
Engagement Issues
Lack of Culturally Relevant Content
Limited Content Strategy
Current State
Underutilized Pinned Stories
English-Only Link: Emphasize the disconnect
with the Spanish-speaking audience.
Amateurish Bio: Missing relevant information
Weak First Impression:
Analyzing Your Instagram Header
Lack of user-generated content or posts that
encourage interaction
Too much focus on product shots without
context or storytelling
New visitors need
a reason to stay engaged
No RoofHub Benefits
No Programa de Lealtad Benefits
No "Behind-the-Scenes" Content
Text-Heavy Images
Generic Stock Imagery
Low Engagement
Missing FAQs
No Testimonials
Lack of Latino Representation
Current State
Distribution
Para Latinos
The Roadmap:
SRS's Winning Strategy
for Latinos!
objectives
Build a
Community
latin american
engagement
expand
reach
create
belonging
Inspire
loyalty
Increased
Traffic
Step 1
Step 5
Step 2
Step 3
Step 4
workshop posts process
Step 1
Step 5
Step 2
Step 3
Step 4
workshop posts process
Step 1
Step 5
Step 2
Step 3
Step 4
workshop posts process
Step 1
Step 5
Step 2
Step 3
Step 4
workshop posts process
Purpose:
Create Engagement
Invite to register and explain
what are the event benefits
and topics.
Answer the community
PRE-RECORDED LIVESTREAM
Step 1
Step 5
Step 2
Step 3
Step 4
workshop posts process
Livestreaming showing
the workshop people
Create stories, showing a successful
workshop
Record Testimonials
VIDEOS DURING THE
EVENT
Step 1
Step 5
Step 2
Step 3
Step 4
workshop posts process
Step 1
Step 5
Step 2
Step 3
Step 4
workshop posts process
Extra Content
ROOF HUB BENEFITS
PROGRAMA DE LEALTAD BENEFITS
TESTIMONIALS
SRS CONTENT BUILDING TRUST AND HUMAN CONNECTION WITH THE AUDIENCE
FAQs
INSPIRING CONTENT
(Successful Case Stories)
STORYTELLING CONTENT
in-house tools
CHATBOT
ADVANCED AI
SOCIAL MEDIA
SCHEDULER
BIOLINKS
(LINKTREE)
REVIEWS SYSTEM
EMAIL MARKETING
CRM TO CONTROL
THE PROJECT IN REAL TIME
tHANK yOU!